Analytics

Track GMV Across
Your Whole Program.

Analytics is the reporting layer on top of your whole workspace. Track GMV, ROI, and orders across every creator and every video, on live TikTok Shop data. Two views, one dataset, no manual exports.

Live TikTok Shop dataCreator and video viewsExport-ready reports
Analyticslive data
Program overview
GMV
$412K+18%
MoM
ROI
4.8x+0.4x
MoM
Orders
9,320+15%
MoM
Creators
146+22
posted this month
GMV trend · Last 30 daysrising
Top creators by GMV
1@ava.lumenROI 6.1x · 1,420 orders$61K
2@noor.beautyROI 5.5x · 1,110 orders$48K
Top videos by GMV
Pore-tightening before / after@ava.lumen · 1.4M views$18K
Dermatologist reacts@aira.skin · 760K views$15K
Two views, one dataset

The reporting layer
for your program.

Most tools make you stitch a dashboard together from exports. Analytics sits on top of everything you do in the workspace, so the numbers are always live and always tied to the creators and videos behind them.

Program at a glance

GMV, ROI, orders, and active creators roll up into one view, so you always have the headline number your founder or client asks for.

Creator and video views

The same live data sliced two ways: Creator Analytics for who to invest in, Video Analytics for which content converts.

Live, not batched

GMV and order data read live from your connected TikTok Shop, so the numbers move as orders come in. No nightly re-import.

From program to post

Drill from GMV
to a single video.

Analytics moves with the decision you are making. Start at the program level, roll up to the creator, isolate the video, then save the view you report from. Scroll to walk it.

Start at the program level.

One dashboard rolls the whole program into GMV, ROI, orders, and active creators. Read the total next to your sample and commission spend before you drill into any single creator or video.

Analytics · Program overview30d
GMV
$412K+18%
MoM
ROI
4.8x+0.4x
MoM
Orders
9,320+15%
MoM
Active creators
146+22
posted this month
GMV vs spendCompounding
GMV Spend
GMV by week
$62K
W1
$78K
W2
$71K
W3
$96K
W4

Roll every metric up to the creator.

Creator Analytics answers who to invest in and who to retire. Every creator posting for your brand sits in one row with GMV, posts, engagement, and ROI, sortable and filterable by list or niche.

Creator Analyticsby creator
CreatorPostsGMV
1@ava.lumenROI 6.1x14$61K
2@noor.beautyROI 5.5x11$48K
3@aira.skinROI 5.2x9$39K
4@lia.glowcoROI 4.6x7$27K

Open Creator Analytics when the question is who to invest in and who to retire. Every metric rolls up to the affiliate.

Drill into what actually sold.

Video Analytics isolates the individual post so you can see which hook, length, and format drove purchases. A strong creator can have one runaway video and nine duds, and only the video view shows you that.

Video Analyticsby video
Top posts by revenueSorted
1Pore-tightening before / after1.4M views · 4.1% CTR$18K
2Dermatologist reacts760K views · 5.3% CTR$15K
33-step night routine2.1M views · 2.2% CTR$12K

Open Video Analytics when the question is what content converts. The same program, isolated to the individual post.

Save the view, export the numbers.

Filter down to the cohort you report on, save it, and export a clean CSV for client reviews and investor updates. The top performers feed VIP lists and silent creators feed re-engagement Segments.

Analytics · Saved viewexport
Weekly VIP report · beauty · 30dFiltered
GMV by categorySkincare52%Beauty31%Wellness17%
Creators24in view
GMV$188K+21%

Save the view you report from so next week's client or investor update takes seconds, not an afternoon.

Live in minutes

Connect your shop, read the numbers.

Connect TikTok Shop once and Analytics starts pulling live GMV, orders, and per-creator performance immediately.

01

Connect TikTok Shop.

Analytics pulls live GMV and order data the moment your shop is connected, no manual import or spreadsheet needed.

02

Open both views.

Sort Creator Analytics by GMV over the last 30 days, then drill into Video Analytics to see the posts driving the spikes.

03

Save and re-invest.

Save your weekly reporting view, then seed a VIP Smart List from the top performers and move sample budget toward them.

FAQ

Analytics questions,
answered.

Creator Analytics shows everything from the creator's viewpoint. Every creator posting for your brand, with their GMV, posts, ROI, and engagement. Video Analytics shows everything from the video's viewpoint. Every video tied to your TikTok Shop, with the creator who made it and the same metrics applied at the video level.

Yes. Once your TikTok Shop is connected, GMV and order data update continuously inside the workspace.

Yes. Filtered views export cleanly for client reports, board updates, and internal reviews.

Yes. Each connected shop gets its own analytics view, and agency-tier accounts can roll metrics up across all client shops in one dashboard.

Open Creator Analytics when the decision is about people: who to invest more sample budget in and who to retire. Open Video Analytics when the decision is about content: which hook, length, or format actually drove purchases. Creator Analytics rolls every metric up to the affiliate, while Video Analytics isolates the individual post, so the same program looks different depending on which question you are answering.

GMV is the total TikTok Shop sales attributed to your creators through the affiliate program in the date range you select. It is revenue driven, not profit, so read it alongside what you spent on samples and commission to understand the return. Analytics pulls this from your connected TikTok Shop, so the figure matches what you see in Seller Center.

Analytics reads live from your connected TikTok Shop, so GMV and order data update continuously rather than on a nightly batch. Views and engagement follow as TikTok reports them. You do not have to refresh or re-import anything to see the current state of the program.

Included in every plan

See your GMV by
creator and video.

Connect your shop on a walkthrough and we will show your top performers, your biggest gaps, and where to invest sample budget next. No deck.

Live TikTok Shop data
Creator and video views
Filter and compare
Export-ready reports
GMV
$412K+18%
MoM
ROI
4.8x+0.4x
MoM
Orders
9,320+15%
MoM
Creators
146+22
this month
GMV trend · 30drising
Medicube logoTop brand this month$61K