Product

Social Intelligence

TikTok Shop market intelligence: top brands, top products, and top categories. Sales data, video analytics, and category trends in one workspace.

Quick answer

Social Intelligence is the market research layer for TikTok Shop. Top Brands shows who's dominating, Top Products shows what's actually selling, and Top Categories shows where demand is heading. Real sales data, live, across the whole platform.

Three views on the same dataset. Filter, sort, and benchmark your category before you build the next SKU, the next outreach push, or the next content brief.

Three views, one dataset

Read the market from every angle without leaving the workspace. Each view answers a different question.

ViewWhat it showsBest for
Top Brands30-day and total sales, product count, average price, videos, views, Video GMV, Live GMV, region.Spotting who's dominating your category and reverse-engineering their playbook.
Top ProductsBest-selling products with 30-day and total sales, units sold, price, video and live GMV split.Finding winning SKUs before they saturate, briefing creators with proven references.
Top CategoriesCategory-level sales trends, growth, and saturation signals over time.Understanding where demand is heading before you commit inventory or content.
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Want to see Social Intelligence on your category?

We'll pull live data for your niche on a walkthrough and show you the brands, products, and creators worth watching. No deck.

What you actually get

  • Real TikTok Shop sales data. Not estimates. Live numbers from the platform.
  • Filter and sort by any column. Region, price tier, niche, video vs live split.
  • Drill-down on top performers. Click a brand or product to see the videos and creators behind it.
  • Track over time. See 30-day movement to spot rising brands, products, and categories.
  • Feeds your own program. Use intelligence to seed creator outreach, content briefs, and SKU decisions.

How to get started

  1. Open Top Categories and filter to your niche to size the market.
  2. Open Top Brands within the niche to see who's leading and at what price point.
  3. Open Top Products to find SKUs that are growing but not yet saturated.
  4. Click into the top videos behind those products to study hooks and creators.
  5. Pull those creators into a Creator List and launch an outreach sequence.
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Related guides and resources

Frequently asked questions

Questions, answered.

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Creator Discovery iconCreator Discovery
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Social Intelligence iconSocial Intelligence
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