Product

Social Intelligence

TikTok Shop market intelligence: top brands, top products, top categories, and top agencies. Sales data, video analytics, and category trends in one workspace.

Hubfluence Social Intelligence showing TikTok Shop top products ranked by total GMV, with 30-day GMV, units sold, and all-time GMV per product
Quick answer

Social Intelligence is the market research layer for TikTok Shop. Top Brands shows who's dominating, Top Products shows what's actually selling, Top Categories shows where demand is heading, and Top Agencies shows who's running the biggest creator programs. Real sales data, live, across the whole platform.

Four views on the same dataset, and you can run outreach directly from any of them. Drill into a competitor brand, a single SKU, or a top product, pull the exact creators driving its sales into a list, and launch an Email and TikTok DM sequence right there. Save the top videos into a video vault to hand proven, winning content formats to your creators in briefs, campaigns, and contests.

Four views, one dataset

Read the market from every angle without leaving the workspace. Each view answers a different question.

ViewWhat it showsBest for
Top Brands30-day and total sales, product count, average price, videos, views, Video GMV, Live GMV, region.Spotting who's dominating your category and reverse-engineering their playbook.
Top ProductsBest-selling products with 30-day and total sales, units sold, price, video and live GMV split.Finding winning SKUs before they saturate, briefing creators with proven references.
Top CategoriesCategory-level sales trends, growth, and saturation signals over time.Understanding where demand is heading before you commit inventory or content.
Top AgenciesLeading TikTok Shop agencies ranked by the brands and GMV they drive.Benchmarking agency partners or sizing up the competition running creator programs at scale.

Run outreach directly from competitor data

Most tools make you research in one place and reach out in another. Here, outreach starts from the data itself. Dive into any brand or product, open its top videos and top creators, and run outreach to those exact creators without ever going to a separate outreach screen. You are recruiting the people already proven to sell products like yours, sourced straight from your closest competitors.

You can get as granular as a single SKU. Search Top Brands and Top Products to find the creators driving individual products, then pull them into a Smart List and launch an Email and TikTok DM sequence right there. This is the opposite of the generic, cold-list outreach other platforms run. You are targeting the creators performing best on the exact products closest to yours.

  • Start from a competitor, not a blank search. Open a rival brand or product, see the creators behind its sales, and reach out to them directly.
  • Go down to the SKU. Find the creators driving a single product or category, not just a broad niche.
  • Save to a list, send from the page. Push the drill-down creators into a Smart List and launch a multi-step sequence without switching tools.
  • Recruit proven performers. These creators already convert on products like yours, so you skip the guesswork of a cold list.

Build a video vault of proven winners

The top videos behind winning brands, products, SKUs, and categories are more than research. Save them into a video vault: a library of content formats that are already proven to sell. Instead of hoping a new creator finds the right angle, you hand them the winning hooks and formats up front.

Feed that vault straight into your Creative Briefs, campaigns, and contests. When a creator opens a brief with three proven reference videos attached, they know exactly what good looks like, so they can replicate a winning format and start driving results for your brand almost immediately.

  • Pull top videos from any surface. Save the best-performing videos behind a product, brand, SKU, or category.
  • Attach proven references to briefs. Give creators winning hooks and formats inside their Creative Briefs instead of a blank prompt.
  • Power campaigns and contests. Seed campaigns and contest prompts with formats that are already converting.
  • Cut ramp time. Creators replicate a proven winner rather than testing from scratch, so they perform for your brand sooner.
Talk to us

Want to see Social Intelligence on your category?

We'll pull live data for your niche on a walkthrough and show you the brands, products, and creators worth watching. No deck.

What you actually get

  • Real TikTok Shop sales data. Not estimates. Live numbers from the platform.
  • Filter and sort by any column. Region, price tier, niche, video vs live split.
  • Drill-down on top performers. Click a brand, product, or SKU to see the videos and creators behind it.
  • Outreach from the drill-down. Pull the creators behind a competitor's product into a list and launch a sequence right there, no export.
  • A video vault of proven winners. Save top videos to feed Creative Briefs, campaigns, and contests.
  • Track over time. See 30-day movement to spot rising brands, products, and categories.

How to get started

  1. Open Top Categories and filter to your niche to size the market.
  2. Open Top Brands within the niche to see who's leading and at what price point.
  3. Open Top Products to find SKUs that are growing but not yet saturated.
  4. Click into the top videos and top creators behind those products and SKUs to study hooks and find who is actually selling them.
  5. Pull those creators into a Smart List and launch an Email and TikTok DM sequence right from that page. Save the standout top videos into a video vault for your briefs, campaigns, and contests, and save the brands, products, and categories into their own lists to track over time.
Frequently asked questions

Questions, answered.

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From outreach to GMV reporting, Hubfluence runs every part of your creator campaigns for agencies and enterprise brands. Set it up once, scale it across every brand you manage.

Creator Discovery iconCreator Discovery
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