See Which Posts
Drive Your Sales.
Video Analytics drills into every creator post in your TikTok Shop program. Views, engagement, and attributed sales, all attached to the individual video. Sort, filter, and pattern the content formats that convert.
Pore-tightening before / after@ava.lumen$18K1.4M views
Dermatologist reacts@aira.skin$15K760K views
3-step night routine@noor.beauty$12K2.1M viewsUnboxing plus first try@lia.glowco$7K940K viewsThe content viewpoint
on live data.
Creator Analytics rolls up to the affiliate. Video Analytics isolates the individual post, so the question it answers is which hook, length, and format actually drove purchases for your SKUs.
Attributed sales per post
Every video carries TikTok Shop GMV attributed to that specific post, alongside views, likes, and engagement.
Sort and filter
Sort by views, sales, CTR, creator, or date, and scope to a Smart List or niche to compare what is working at the cohort level.
Feeds content strategy
Pattern the hooks, lengths, and structures behind your best sellers and write them into the next creator brief.
Read a video,
build a brief.
Video Analytics turns a wall of posts into a repeatable format. Read the summary, compare views against revenue, pattern the winners, then feed the format into your next brief. Scroll to walk it.
The whole program up top.
Summary cards roll the program up at a glance: total videos, total revenue, total views, and average CTR. Below them sits a sortable list of every creator video with the metrics you need to spot patterns.
The whole program up top.
Summary cards roll the program up at a glance: total videos, total revenue, total views, and average CTR. Below them sits a sortable list of every creator video with the metrics you need to spot patterns.
Pore-tightening before / after1.4M$18KDermatologist reacts760K$15K3-step night routine2.1M$12KSummary cards roll the whole program up at a glance, then a sortable list of every creator post sits below them.
Read views against revenue.
Views tell you how many people the video reached. Revenue tells you how many bought. High views with low revenue got attention but did not sell. Modest views with strong revenue found the right buyers.
Dermatologist reactsFound the buyers3-step night routineReach, weaker sellUnboxing plus first tryAttention, low convertHigh views with low revenue got attention but did not sell. Modest views with strong revenue found the right buyers, often a better template.
Find the repeatable format.
Sort by revenue and study the top posts as a group. Look for what they share: the first two seconds, the length, demo versus review, where the call to action lands. That shared structure is the format worth writing into a brief.
5 winners analyzedWhen the same structure keeps showing up across your best sellers, you have a repeatable format, not a one-off. That is what goes in the brief.
Feed winners into briefs.
Replicate winners and retire duds. Feed the shared structure into the next brief, message the creator for a follow-up in the same format, and check underperformers against the creator in Creator Analytics.
Dermatologist reactsBest CTR · $15K on 760K views5.3% CTR
@aira.skinMessageFeed the shared structure into the next brief so the following wave starts from a proven format. Repeat weekly and the brief gets sharper.
Connect your shop,
pattern the winners.
Connect TikTok Shop once and Video Analytics starts indexing every creator post immediately.
Connect TikTok Shop.
Video Analytics begins indexing creator posts the moment your shop is connected, with views, engagement, and attributed sales.
Sort by sales.
Sort by attributed sales over the last 30 days and open the top 10 videos to look for shared hooks, structures, and lengths.
Brief and repeat.
Pull the patterns into a brief for the next creator wave, then repeat weekly so the brief gets sharper every cycle.
Video Analytics
questions, answered.
Yes. Posts update continuously as creators publish and as views and orders come in.
Yes. Every video in the view carries TikTok Shop GMV attributed to that specific post.
Creator Analytics rolls metrics up to the affiliate. Video Analytics drills into the individual post. Use Creator Analytics for who to invest in; use Video Analytics to figure out which content format worked.
Yes. Scope the dashboard to a single list (e.g. VIPs, beauty creators) to compare what's working at the cohort level.
Read views against revenue. A video with high views but low attributed sales got reach without converting, which points to a weak product pitch or call to action, while a video with strong revenue relative to its views found the right buyers. Sort by revenue to surface the posts that actually sold, then treat those as your templates rather than the ones with the biggest view counts.
Open your top posts by revenue and look for what they share: the opening hook, the length, whether the creator demonstrates or reviews the product, and where the call to action lands. When the same structure repeats across several winners, write that structure into your next creator brief so the following wave starts from a proven format. In Social Intelligence you can also save the best videos to a video vault and attach them to briefs as reference.
Not immediately. The Published date shows how fast a video ramps, and TikTok keeps surfacing some posts for days or weeks, so a recent video can build sales well after it goes up. Give a new post time before judging it, and only treat consistently flat videos as duds. If a post is already earning quickly, that is a strong signal to boost it and ask the creator for a follow-up in the same format.
See what actually
drives your sales.
We will connect your shop on a walkthrough, pull your top videos, and pattern-match the hooks that converted. No deck.
Dermatologist reactsBest CTR this month$15K