What Spark Ads and Spark codes are
A Spark Ad is a paid ad that runs on top of a creator's existing organic post instead of a separate ad creative. The ad keeps the creator's handle, their caption, and all the organic engagement, which is exactly why Spark Ads tend to convert better than a polished brand ad.
To run a Spark Ad on a creator's post, you need a Spark Ad code (an authorization code the creator generates from their own account and hands to the brand). No code, no ad. When you are running dozens or hundreds of creators, chasing each one for their code by hand becomes a real bottleneck.
What the Spark Codes agent does
Spark Codes turns code collection into an agent you configure once. You set the rule, and it works your creator list for you.
- Threshold-based outreach. Tell the agent to request Spark codes from creators above a GMV threshold you set, so you only chase codes for posts worth boosting.
- Automated requests. The agent reaches out to qualifying creators and asks for their Spark code, in your brand voice, without you sending each message.
- Code extraction. When a creator replies with their code, the agent extracts it from the message automatically.
- Straight into your dashboard. Retrieved codes land in your Hubfluence dashboard, organized and ready to launch as Spark Ads.
Want to see Spark Codes in action?
Book a demo and we'll show you how the Ads and Rights toolkit collects Spark codes across your creator program.
How Spark Codes works
Create an agent, set a threshold, and let it run against your creator program the same way the rest of Hubfluence's agents do.
| Step | What you do | What the agent does |
|---|---|---|
| 1. Create the agent | Set up a Spark Codes agent and set a GMV threshold for which creators should be asked for a code. | Watches your program for creators who cross the threshold. |
| 2. Request | Approve the outreach copy once. | Messages qualifying creators to request their Spark Ad code in your brand voice. |
| 3. Retrieve | Nothing. The agent handles the back and forth. | Reads creator replies, extracts the Spark code, and uploads it to your dashboard ready to run. |
Who this is for
Any brand or agency that wants to scale Spark Ads without a person manually chasing codes from every creator.
- Brand owners running paid spend on top of creator content who want more codes without more manual outreach.
- Agencies managing Spark Ads across multiple clients and creator rosters at once.
- Performance marketers who want to boost only the posts from creators above a proven GMV bar.
- Teams tired of a shared spreadsheet full of half-collected Spark codes.
