TikTok Shop's New Shipping Requirements: What Sellers Need to Know
TikTok Shop is discontinuing Seller Shipping in February 2026. Here's what's actually changing and what it means for your fulfillment strategy.
What's Actually Happening with TikTok Shop Shipping
TikTok Shop recently announced a major shipping change that confused a lot of sellers. Here's what's actually happening.
Starting February 25, 2026, TikTok Shop is discontinuing Seller Shipping.
Sellers will be required to fulfill orders through one of TikTok's approved logistics paths:
That part was clear.
What About Amazon MCF?
What wasn't clear is what this means for brands using Amazon MCF.
TikTok did not mention Amazon anywhere in the announcement. That led many sellers to assume Amazon MCF was being shut off.
It's not. Amazon MCF is still allowed.
TikTok simply isn't going to advertise or promote Amazon as a solution for obvious reasons. But operationally, nothing has changed.
If you are routing orders through an approved ERP or shipping integration that connects to Amazon MCF, you can continue using it.
Why TikTok Is Making This Change
This update is about control and reliability, not banning external fulfillment.
TikTok wants:
That's why they are pushing FBT and tighter integrations.
What Brands Should Do Now
The announcement was vague, and that caused unnecessary panic. But the takeaway is simple: Seller Shipping is going away. Amazon MCF is not.
Brands should use this time to:
If you're selling volume on TikTok Shop, fulfillment is now part of your growth strategy, not just an ops detail.
